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Tuesday, April 10 • 8:00am - 10:00am
Workshop A: Personas, Journey Maps and Processes in the Digital Workplace
C5 Insight

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One of the top reasons employees do not engage is a disconnection between their digital workplace experience, and overall productivity. Technology solutions can become so complex and difficult to use, that employees feel that they are working for technology – rather than the other way around.

Join your peers for an interactive session featuring group activities, discussion, best practices, and take-away tools, including how to: 

  • Identify what personas look like and how they will impact the digital workplace
  • Discuss when/where/how they should be used/considered
  • Discover the starting point for persona definitions – and how to strategically expand from there
  • Demonstrate how to parse survey data into Challengers, Contributors and Champions
  • Define a journey map as a foundation to understand how employees want to engage, and what will cause them to disengage
  • Identify and define processes to bring quick wins and long-term productivity to your work group 
  • Handout: Persona Template, Process Best Practices and Sample Survey
Tricia Desso-Cox, Managing Director
C5 Insight 

avatar for Tricia Desso-Cox

Tricia Desso-Cox

Managing Director, C5 Insight
Tricia Desso-Cox has over 20 years of experience in customer engagement and user training delivery on several platforms and processes, as well as 10 years of business critical operations management for global enterprise, master data management, business process design and business... Read More →

Tuesday April 10, 2018 8:00am - 10:00am PDT
Streeterville Rm, 2nd Fl, Hilton Suites Chicago Magnificent Mile 198 E. Delaware Pl., Chicago, IL 60611